e-PlanSoft™ Director of Demand Generation
Edward Joseph
Edward Joseph
Director of Demand Generation
Edward Joseph is an accomplished marketing leader with a passion for connecting people, products, and stories that drive growth. With over 15 years of experience, he has consistently delivered strategic messaging, impactful content, and innovative campaigns that fuel engagement. As Director of Demand Generation at e-PlanSoft, Ed leads initiatives that promote the company’s electronic plan review solutions, helping municipalities and private organizations streamline permitting and approval processes.
Prior to joining e-PlanSoft, Ed held several marketing leadership roles where he built high-performing teams and executed integrated campaigns across channels. His background includes driving content strategy, product marketing, and demand generation for B2B and B2G technology companies. With a sharp focus on storytelling and audience insights, Ed has a track record of translating complex solutions into clear, compelling narratives that resonate with audiences and deliver measurable business outcomes.
A committed collaborator and creative thinker, Ed combines strategic vision with hands-on execution. He is also a skilled interviewer and writer, often spotlighting client success stories that highlight digital innovation.
